The rise of Gen Z
Gen Z may be the generation most transformed by the pandemic. COVID-19 has disrupted their educational journeys, career opportunities and much…
How COVID-19 is changing shopping behavior on a global scale
As COVID-19 changes how people shop, brands need to reimagine retail experiences on a global scale. From hybrid shopping to connecting with their…
How new sports moments have changed the game for advertisers
With a global pandemic, content consumption has shifted dramatically, especially in the world of sports. While fans still watch live games and…
As buying behavior changes, marketers seize new opportunities
Consumers are navigating 2020 by trying new behaviors designed to increase personal safety. In response, brands have an opportunity to connect…
How brands can win over consumers as the holidays approach
With the holidays fast approaching in a year filled with turmoil, reaching consumers requires authentic messaging now more than ever. Brands can…
Founded in 2004, Facebook's mission is to give people the power to build community and bring the world closer together. People use Facebook’s apps and technologies to connect with friends and family, find communities and grow businesses.
