As cookies go away, context makes a comeback
Semasio creates a sustainable strategy for data-driven marketing post-cookie, in the intersection between audience and contextual targeting
Semasio, now part of Fyllo, is the pioneer in unified targeting, enabling digital marketers to seamlessly combine audience, contextual and brand fit solutions into one targeting strategy, both on the buy and the sell side. Founded in Hamburg in 2010, today the company is active in nearly 30 countries and its semantic analysis engine supports more than 25 languages.
Contributors
