Creativity—see today’s best new work in advertising and design
Our continually updated coverage of breakthrough creative ideas and executions across disciplines and platforms
Latest updates
09.06.2024 @ 9:25 AM ET
Creativity roundup—Friday, Sept. 6
09.05.2024 @ 9:00 AM ET
Creativity roundup—Thursday, Sept. 5
09.04.2024 @ 12:30 PM ET
Heinz made ketchup sprinkles, the most Dutch gag product ever
09.04.2024 @ 11:15 AM ET
Canva helps you ‘love your work’ in joyful new brand campaign
09.04.2024 @ 10:30 AM ET
Dove Men sings the praises of fresh balls in tennis-themed ads
09.04.2024 @ 9:15 AM ET
Corona and Eli Manning team up for Lime Wedge Football game
09.04.2024 @ 9:00 AM ET
Aliens and paleontologists get burst of energy in new Olipop ads
09.03.2024 @ 11:30 AM ET
An adorable robot tries drinking coffee in charming Lavazza ad
09.03.2024 @ 9:00 AM ET
Applebee’s trains Brock Purdy, Saquon Barkley and Dan Campbell to be servers in NFL campaign
09.03.2024 @ 8:30 AM ET
Volkswagen print ads illustrate an alarming accident statistic
09.03.2024 @ 7:00 AM ET
How McDonald’s built a Gen Z restaurant—inside CosMc’s space-themed design
09.03.2024 @ 6:30 AM ET
The top 5 creative campaigns you need to know about right now
09.03.2024 @ 6:00 AM ET
Christian McCaffrey and Travis Kelce head up Lowe’s comic NFL campaign
08.29.2024 @ 12:00 PM ET
Nick Saban is the worst vacation host ever in Vrbo’s new comic ad
08.29.2024 @ 11:45 AM ET
British Airways illustrates the privacy of business class in latest outdoor ads
08.28.2024 @ 1:00 PM ET
Better Mortgage feels your pain in comic campaign by ButterCo
08.28.2024 @ 12:00 PM ET
Liquid Death and Yeti’s ‘Casket Cooler’ keeps drinks deathly cold
08.28.2024 @ 11:30 AM ET
Bud Light returns to classic humor with Shane Gillis comic short
08.28.2024 @ 8:00 AM ET
Duke’s Mayonnaise welcomes a newbie to ‘Duke’s Country’ in new campaign
08.27.2024 @ 1:30 PM ET
JanSport backpacks are a Gen Z staple in quirky global campaign
08.27.2024 @ 11:30 AM ET
George Kittle goes as bald as a satellite-free roof for DirecTV
08.27.2024 @ 10:15 AM ET
Jeremy Allen White is dripping in denim in latest Calvin Klein ads
08.27.2024 @ 8:30 AM ET
Plezi made a backpack out of the sugar it doesn’t put in its drinks
08.27.2024 @ 8:00 AM ET
Toyota turned its diamond-shaped car into an actual diamond
08.27.2024 @ 7:30 AM ET
CFO or cake? It’s a fine line in NerdWallet’s wary new commercial
08.26.2024 @ 9:00 AM ET
BeetleMax is no CarMax in ghostly ‘Beetlejuice Beetlejuice’ spot
08.26.2024 @ 8:00 AM ET
ESPN’s famous new face already feels right at home on ‘Monday Night Football’
08.26.2024 @ 7:15 AM ET
Jennifer Garner’s Once Upon a Farm launches its first TV spots
08.26.2024 @ 7:00 AM ET
The top 5 creative campaigns you need to know about right now
08.26.2024 @ 7:00 AM ET
Jason Kelce returns to football ... in ads for Buffalo Wild Wings
08.23.2024 @ 9:15 AM ET
McDonald’s brings Grimace Shake to UK with a weeklong party
08.23.2024 @ 8:30 AM ET
Diver tests brand’s period underwear by swimming with sharks
08.22.2024 @ 11:30 AM ET
Eric Cantona storms off talk show in devilish stunt for Africa’s Premier League streamer
08.22.2024 @ 9:45 AM ET
A fast-talking cowgirl pitches Texans on grocery delivery in Favor’s comic ads
08.22.2024 @ 7:30 AM ET
YouTube TV brings NFL mascots together for NFL Sunday Ticket ad
08.21.2024 @ 2:30 PM ET
‘Got Milk?’ celebrates in-person connections over virtual life in ‘Real Is Back’ campaign
08.21.2024 @ 9:00 AM ET
Gap’s Troye Sivan campaign for fall is heavy on denim and dance
08.21.2024 @ 8:00 AM ET
Steve Madden creates a love letter to NYC culture in artful spot
08.20.2024 @ 1:00 PM ET
PepsiCo salutes Latina bosses in third year of ‘Jefa-Owned’ effort
08.20.2024 @ 11:00 AM ET
Blenders Eyewear signs 99-year-old Colorado football superfan to NIL deal
Welcome to Ad Age’s Creativity blog
Thank you for visiting our Creativity blog, featuring creative coverage from across the Ad Age site, all in one place—as well as more ads and campaigns we find interesting every day. Send us pitches here, and subscribe to Ad Age for full access to our Creativity hub.