Why DE&I and ROI are inextricably linked for brands, now and into the future
The List, Ad Age and Meta’s collective of ad industry thought leaders, makes the case that failing to see the connection between DE&I and ROI…
How Meta’s commitment to transparency builds the trust advertisers want for brand suitability
From third-party verification to integrity reporting, Meta’s Facebook and Instagram provide transparency to drive accountability and trust for…
Navigating creativity in an age of risk
The List’s second “Modern CMO Playbook” article tackles how marketers can make a creative impact on the culture while still…
The List launches ‘The Modern CMO Playbook,’ a marketing game plan for the future
The List, a group of advertising and marketing insiders selected by Ad Age and Meta, launches "The Modern CMO Playbook" to tackle today's leading…
Meta shines the spotlight on Reels at Cannes Lions 2023
Meta Beach at Cannes Lions will feature content and experiences designed to showcase how Reels ads can help brands supercharge results.
PET project: How privacy and utility can work together in the ad ecosystem
Privacy-enhancing technologies show great promise in helping advertisers convey their value proposition while assuring them privacy and data are…
Founded in 2004, Meta's mission is to give people the power to build community and bring the world closer together. People use Meta's apps and technologies to connect with friends and family, find communities and grow businesses.
How the new privacy landscape presents opportunities for marketers
Execs from Uber, Wavemaker and Meta discussed the challenges and opportunities of the new privacy landscape at The Female Quotient during…
How digital advertising can find the right balance between privacy and utility
On Nov. 1, 2022, Meta will host a virtual panel discussion on how the digital advertising industry can strike the right balance between privacy…
5 ways to transform your digital commerce experiences
Wild Alaskan and Magic Spoon transformed their websites—and improved customer experiences—by anticipating, meeting and even surpassing user…
Karen X’s secrets to successful creator brand partnerships
Karen X shares her creator partnership hacks, and how brands can employ creators and their artistic vision to build customer interest and…