Ad Age 2019 Production Companies to Watch
Founded in 2015, Superprime is primed to take it to the next level given its stellar moves in 2018. The company delivered work that spanned from thoughtful to laugh-out-loud funny. This includes the Terrence Malick-directed “The Power to Wonder,” a poetic spot for the Google Pixel 3 from Droga5 featuring the Mr. Rogers song “Did You Know,” and Kiku Ohe's Johnnie Walker ad in which a woman asks viewers to consider what they’ve gone through the past 12 years—the length of time that goes into making a bottle of its Black Label whisky. And Mike Bernstein brought the laughs on “Grilling for a Friend,” a campaign for Roman erectile dysfunction remedy. The company also added promising new talents, including Yorgos Lanthimos, director of 2019 Best Picture Oscar-nominated film “The Favourite.”
Object & Animal
Object & Animal only opened its doors in October 2018, but by year’s end had produced a host of impressive projects. Among them was the launch film for Impossible Foods, created in-house and directed by Nick Walker. It depicted an astronaut carefully collecting specimens from a lush landscape—that turns out to be on Earth. Directing duo Bright Black shot a round-the-world World Cup campaign for the Apple iPhone and a social campaign, “On Air,” for Nike, both direct-to-client, while Natalie Rae directed moving work for the UN/Gates Foundation’s Global Goals and explored the emotion in Uber rides in spots about a newborn’s car trip home and a grandma’s big night out.