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    PUBLISHING PARTNER:
    Amazon Ads
    Two women high-fiving and doing yoga in plant-filled apartment.

    How brands are evolving to engage with anyone, anywhere

    Peloton teamed up with Amazon Ads to use insight-driven audience strategies to build a more holistic picture of its community and to strategize…

    By Matt Garcia

    Friends cheering sport league together

    The future of live sports: Why streaming is a touchdown for advertisers

    Thursday Night Football on Prime Video shows how live sports on streaming TV can help brands reach new audiences and create innovative advertising…

    By Danielle Carney

     young couple is in the kitchen, they are reading recipes online on the laptop

    How Amazon Ads and Tostitos cooked up success—with leftovers

    The first-ever Amazon Ads content-to-commerce custom activation with Tostitos represents the future of cross-channel marketing collaborations.

    By Galina Himmerich

    Shot of a young woman using a smartphone while shopping in a waste free store

    The importance of keeping sustainability in mind when producing online ads

    The ad industry needs to agree on a common methodology to reduce carbon emissions in digital advertising, Amazon Ads and GroupM discussed at CES…

    By Amy Armstrong

    Mother Playing with two kids

    Amazon Ads’ on-box advertising is 4x more effective than traditional media

    Amazon Ads’ on-box advertising put ads for brands such as SpongeBob Squarepants, Paramount+ and Nickelodeon in the hands of 2 million customers—…

    By Fan Jin

    About

    Amazon Ads helps brands design ad experiences that delight customers and deliver meaningful business results. With hundreds of millions of global active customer accounts and first-party insights into shopping, streaming and browsing, brands can craft relevant campaigns that enhance the customer experience. Our solutions on Amazon.com, services like Twitch, Freevee, Alexa, the ad-supported tier on Amazon Music and associations with third-party publishers and exchanges make Amazon Ads an amplifier that enables brands to reach relevant audiences.

    Contributors
    Matt Garcia

    U.S. Advertising Sales Director, Amazon Ads

    Danielle Carney

    Head of NFL Sales, Amazon Ads

    Galina Himmerich

    Worldwide Head, Amazon Ads Premium Video

    Amy Armstrong
    Fan Jin

    Director of Brand Products, Amazon Ads

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