How to overcome your ad ops capacity crisis: A playbook for automation, AI and data activation
Multichannel digital advertising offers both opportunities and challenges, requiring a balanced approach to the integration of AI and other…
4 ways top advertisers will use AI and automation in 2024
Four major trends in 2024 will enable advertisers to increase the overlap between human-powered advertising strategy and the technologies that…
How to unite AI and automation to unlock advertising success at scale
The journey toward unlocking the potential of AI in digital advertising requires seamlessly blending AI and automation under the guidance of human…
How AI can actually make an impact for digital advertisers
Now that AI has been established as a resource and time-saver in digital advertising, the question is what the practical application actually…
The automation transformation: Turn agency challenges into new business
Automating agency processes can help scale team expertise across an unlimited number of clients and campaigns, while boosting performance.
How 3 simple steps can illuminate your path to automation
As your organization prepares for automation, there are three fundamental steps to consider for long-term business success.
Fluency Inc. is the leading innovator of comprehensive digital advertising management and automation solutions for organizations that run large digital media portfolios. The company’s platform leverages robotic process automation to address critical advertising operations challenges by streamlining repetitive and time-consuming tasks associated with digital advertising management and optimization. The result is an easily scalable solution that has helped a wide range of clients achieve unprecedented time savings, operational efficiency and profitability.
How robotic process automation changes the game for ad agencies
Robotic process automation for advertising (RP4AA) is a boon to agencies dealing with myriad challenges from employee retention to data processing…
How your ‘ad architect’ can solve mundane digital taskwork
Agencies should staff up with a tech-oriented advertising architect to eliminate error-prone taskwork causing a multitude of negative Issues.
Why automation-enabled time savings is a gateway to growth
Automated time savings is a pathway to growth, enabling businesses to cut down hours, improve outsourcing, prioritize high-cognition work and…