How to win as a marketer in the post-Oracle advertising data marketplace
As the Oracle data marketplace closes down, marketers must discern if the data they’re using is the best available and reevaluate their data…
How early voting will control the effectiveness of political ads
By knowing who’s voting and when, agencies and media buyers are finding new value and ad-spend efficiencies available to the political ad…
Omnichannel will rule Black Friday. Is your data ready?
After two pandemic-disrupted holiday shopping seasons, people will want the physical, digital and social experience that comes with brick-and-…
How data onboarding can make or break campaign success
Stirista details how accurate data onboarding can provide a unified online and offline dataset, with accurate profiles that can make for…
It's time to bring creative new thinking to B2B marketing
B2B marketers should apply the same creative thinking as B2C brands, crafting targeted messages that drive…
Stirista is a data-driven marketing technology provider that combines the power of authoritative identity data with the execution of omnichannel marketing. Through its data and customer-centric approach, Stirista is helping Fortune 500 and mid-market brands increase brand loyalty and acquire new customers. Stirista’s privacy-compliant data insights helps clients interact with customers and prospects via digital, email and social channels. For more information, please visit https://www.stirista.com.
