Advertising Age

Bob Garfield

Submissions for Ad Age's 40 Under 40 Now Open

Submissions for Ad Age's 40 Under 40 Now Open

on 02.11.2016

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Does Every Marketer Need to Build an App for Mobile?

Does Every Marketer Need to Build an App for Mobile?

By Melissa Parrish on 10.02.2012

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Social Media Is About Cultivating Community, Not Corralling Cattle

Social Media Is About Cultivating Community, Not Corralling Cattle

By Bob Garfield on 04.23.2012

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Quit Wasting Your Time and Money Trying to Produce Viral Videos

Quit Wasting Your Time and Money Trying to Produce Viral Videos

By Bob Garfield on 04.10.2012

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Apple, Amazon, Google or Comcast -- Who Will 'Win' TV 2.0?

Apple, Amazon, Google or Comcast -- Who Will 'Win' TV 2.0?

By Bob Garfield on 03.23.2012

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Murdoch Reveals Bieber's Dark Secret: A Future Timeline of the Hacking Scandal

Murdoch Reveals Bieber's Dark Secret: A Future Timeline of the Hacking Scandal

By Bob Garfield on 03.12.2012

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Project Baby Slobs Shows That Sharing Works Better Than Branding

Project Baby Slobs Shows That Sharing Works Better Than Branding

By Bob Garfield on 02.24.2012

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McD's Pit Bull Brouhaha a Perfect Storm of Loathsomeness

McD's Pit Bull Brouhaha a Perfect Storm of Loathsomeness

By Bob Garfield on 02.10.2012

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The Rot at Apple's Core Could Sicken Consumers -- and Its Business

The Rot at Apple's Core Could Sicken Consumers -- and Its Business

By Bob Garfield on 01.27.2012

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Advertisers Will Be Last Line of Defense in Decency Wars

Advertisers Will Be Last Line of Defense in Decency Wars

By Bob Garfield on 01.16.2012

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How to Venn Friends and Influence People

By Doug Levy and Bob Garfield on 01.02.2012

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No More Living in the Past: Garfield's 10 Resolutions for 2012

No More Living in the Past: Garfield's 10 Resolutions for 2012

By Bob Garfield on 12.27.2011

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The Bellyachers: How Marketers, Politicians Play to Our Worst Instincts

The Bellyachers: How Marketers, Politicians Play to Our Worst Instincts

By Bob Garfield on 12.12.2011

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Ramen Music Has It All: Except a Huge Subscriber Base

By Bob Garfield on 11.28.2011

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One Strike and You're Out: In Relationship Era, Bad PR Pitches Will not Be Tolerated

By Bob Garfield on 11.11.2011

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Who Underwrites 'The Sky?' A Parable of Marketing Do-Gooderism Out of Africa

Who Underwrites 'The Sky?' A Parable of Marketing Do-Gooderism Out of Africa

By Bob Garfield on 10.21.2011

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The Central Genius of Apple's Advertising Under Jobs: It Was True

The Central Genius of Apple's Advertising Under Jobs: It Was True

By Bob Garfield on 10.06.2011

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Obama Speech Was to Congress, but Target Was Voters

Obama Speech Was to Congress, but Target Was Voters

By Bob Garfield on 09.12.2011

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A Social-Media Evangelist Dons a Hair Shirt

By Bob Garfield on 09.02.2011

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Hey Marketers, Give Me a Call Before You Pull a Nivea

Hey Marketers, Give Me a Call Before You Pull a Nivea

By Bob Garfield on 08.19.2011

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Dentsu Hits up Canon's Publishing Partners for U.S. Open Tickets

By Bob Garfield on 08.10.2011

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Proponents of Online Self-Regulation Disadvantaged by Inability to Regulate Themselves

Proponents of Online Self-Regulation Disadvantaged by Inability to Regulate Themselves

By Bob Garfield on 08.05.2011

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A Pheromone-Laced Scent for Social-Media Set Isn't Mad Science

A Pheromone-Laced Scent for Social-Media Set Isn't Mad Science

By Bob Garfield on 07.22.2011

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Cannes Takes One Small Step Toward Catching Up With Reality

By Bob Garfield on 07.08.2011

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Inside Osama bin Laden's Quest for an al-Qaeda Name Change

Inside Osama bin Laden's Quest for an al-Qaeda Name Change

on 06.24.2011

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