Data Why marketing might be better off without cookies By Jack Neff on 05.04.2021 Florida and Washington data privacy laws die over disputes about right to sue By Jack Neff on 05.03.2021 Kantar CEO exits after just four months, but Numerator acquisition is still on By Jack Neff on 04.27.2021 Adobe sees opportunity in the death of the browser cookie on 04.27.2021 WPP creates new data unit amid ongoing privacy crackdown By Jeanine Poggi on 04.27.2021 Data privacy laws sprout from Alaska to Virginia, thanks to bipartisan support By Jack Neff on 04.23.2021 What now for Johnson & Johnson, as brand-boosting vaccine turns to crisis By Jack Neff on 04.16.2021 Verizon Media rolls out identity-free ad-targeting alternative 04.14.21 @ 11:55 AM ET Here's what can happen to a brand when a rival doubles advertising and promotion 04.13.21 @ 12:01 AM ET Tough Florida privacy law that lets marketers keep data only a year moves fast through legislature By Jack Neff on 04.09.2021 Gender equality in ads has big impact on sales, finds major retailer's three-year study By Jack Neff on 04.08.2021 Unilever launches massive media review in North America and most of world By Jack Neff on 04.07.2021 How brands must rethink location data for a post-pandemic world By Mike Juang on 04.05.2021 Verizon Media reaches deal to use Catalina shopper data in programmatic digital buys By Jack Neff on 04.01.2021 Digital advertisers push alternative to Google's cookie-replacement plan on 03.31.2021 IRI hires Google heavy hitter to be CEO, just as marketers grapple with Google's new cookieless world By Jack Neff on 03.30.2021 How TikTok is revamping its ad business ahead of Apple's new privacy rules By Garett Sloane on 03.19.2021 Ad world reacts to Google’s tracking rebuff, and suit brand stages an unmasked 'orgy': Friday Wake-Up Call By Ilyse Liffreing on 03.05.2021 Google rejects plan to replace third-party cookies with personal ad IDs By Mike Juang on 03.03.2021 ANA pushes for less transparency around donations to nonprofits By Jack Neff on 03.02.2021 Marketing analytics firm pushes 'no layoffs' pledge By Jack Neff on 05.11.2020 Bryan Wiener and Sarah Hofstetter named to top roles at Profitero By Jack Neff on 04.21.2020 Ad Age Custom Content What is identity resolution? By Ad Age Studio 30 on 02.05.2020 Opinion: Why taste communities are the future of marketing By Ana Andjelic on 01.16.2020 Apple gets privacy grilling during first CES appearance in 28 years By Jack Neff on 01.07.2020 Current page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 …
