Digital
Why age-gender demos survive in a marketing world that wants to move on

Why age-gender demos survive in a marketing world that wants to move on

Geico backs MLB’s ‘Field of Dreams’ game and McCormick makes a hot deal: Trending

Geico backs MLB’s ‘Field of Dreams’ game and McCormick makes a hot deal: Trending

So long, Black Friday ... don’t let the doorbusters hit you on the way out

So long, Black Friday ... don’t let the doorbusters hit you on the way out

Facebook offers millions of dollars in refunds to advertisers tripped by measurement mistake

Facebook offers millions of dollars in refunds to advertisers tripped by measurement mistake

Fired Sherwin-Williams paint enthusiast and TikTok star joins rival firm to develop new paints

Fired Sherwin-Williams paint enthusiast and TikTok star joins rival firm to develop new paints

Behind Calm's election night win—and what the wellness brand learned from it

Behind Calm's election night win—and what the wellness brand learned from it

Senate Democrats ask YouTube to remove election misinformation

Senate Democrats ask YouTube to remove election misinformation

Snapchat sets sights on TikTok with Spotlight, and retailers prep for bleak Friday: Tuesday Wake-Up Call

Snapchat sets sights on TikTok with Spotlight, and retailers prep for bleak Friday: Tuesday Wake-Up Call

Snapchat rolls out TikTok rival offering that will pay users $1 million a day

Snapchat rolls out TikTok rival offering that will pay users $1 million a day

Political ad spending this year reached a whopping $8.5 billion

Political ad spending this year reached a whopping $8.5 billion

‘Ranch Water’ is the next big thing in booze, and Snoop is everywhere—including wine brand holograms: Trending

‘Ranch Water’ is the next big thing in booze, and Snoop is everywhere—including wine brand holograms: Trending

Instagram turns influencer branded content on its head, giving advertisers greater control

Instagram turns influencer branded content on its head, giving advertisers greater control

Where pandemic ads go from here, and BuzzFeed buys HuffPost: Friday Wake-Up Call

Where pandemic ads go from here, and BuzzFeed buys HuffPost: Friday Wake-Up Call

How Pinterest promised brands a refuge from politics on rival social sites

How Pinterest promised brands a refuge from politics on rival social sites