How you can boost creative campaigns with artificial intelligence
Creative campaigns can benefit from AI. For campaigns aimed at streaming households, it's now…
Marketers push the (deep) learning curve
How data and AI can provide the building blocks for a multi-season back-to-school strategy.
How brands are using weather data to unleash the power of AI
Emerging technology allows brands to analyze weather and health data to drive consumer awareness and action.
AI: Unlocking a Sixth Sense for Brands
Weather can now be analyzed and connected with customer sales data. What's next for AI?
IBM Watson Advertising brings AI at scale to the advertising industry through a suite of cookie-free solutions that help brands reach consumers in privacy-forward ways. Learn more at ibm.com/watson-advertising.