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    WP Engine
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    3 ways the 'digital agency' model must evolve

    Brands today win or lose based on a technology-first mindset. Here are three things agencies can do to better integrate tech into creative shops…

    By Mary Ellen Dugan

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    Why brands need to unlock the technology-creative equation

    Integrating technology into the creative process quickly is essential. But moving fast is difficult when software requires long approval processes…

    By Mary Ellen Dugan

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    Gen Z doesn’t want to buy your brand, they want to join it

    The Generation Z group isn’t waiting for brands to lead on issues. Instead, they’re leading.

    By Mary Ellen Dugan

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    Generation Z and the rise of the Chief Digital Experience Officer

    Gen Z doesn't differentiate between marketing and technology, and neither should you. CMOs will have to become chief digital experience officers…

    By Mary Ellen Dugan

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    For Generation Z the digital experience is the human experience

    Gen Z is ushering in a new digital standard, one that requires marketers to engage quickly and authentically in a way that is true to their brand…

    By Mary Ellen Dugan

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    About

    WP Engine is the WordPress Digital Experience Platform that gives companies of all sizes the agility, performance, intelligence and integrations they need to drive their business forward faster. WP Engine’s combination of tech innovation and an award-winning team of WordPress experts are trusted by more than 90,000 companies across 150 countries to provide counsel and support, helping brands create world-class digital experiences. Founded in 2010, WP Engine is headquartered in Austin, Texas, and has offices in San Francisco, California; San Antonio, Texas; London, England; Limerick, Ireland; and Brisbane, Australia.

    Contributors
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    Mary Ellen Dugan

    Chief Marketing Officer, WP Engine

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