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    • Login

    Ad Age-The Harris Poll

    20 brands that are gaining popularity with Gen Z

    20 brands that are gaining popularity with Gen Z

    02.01.23 @ 06:00 AM ET

    AI tools raise safety concerns for most consumers

    AI tools raise safety concerns for most consumers

    on 01.26.2023

    Southwest’s brand damage persists, poll finds—here’s what the airline should do next

    Southwest’s brand damage persists, poll finds—here’s what the airline should do next

    on 01.11.2023

    Most consumers want to see festive, not deal-driven, holiday ads

    Most consumers want to see festive, not deal-driven, holiday ads

    on 11.15.2022

    20 brands getting Gen Z attention right now

    20 brands getting Gen Z attention right now

    on 10.27.2022

    Streaming viewers are unsatisfied with ads—but don’t want to pay more

    Streaming viewers are unsatisfied with ads—but don’t want to pay more

    on 10.19.2022

    Inside influencer storefronts and how they're driving sales for brands

    Inside influencer storefronts and how they're driving sales for brands

    on 10.17.2022

    Twitter users support the platform and ads amid Elon Musk battle

    Twitter users support the platform and ads amid Elon Musk battle

    on 08.03.2022

    20 brands gaining Gen Z attention right now

    20 brands gaining Gen Z attention right now

    on 07.28.2022

    20 brands gaining Gen Z love in early 2022

    20 brands gaining Gen Z love in early 2022

    on 05.02.2022

    20 brands getting Gen Z’s attention (and dollars)

    20 brands getting Gen Z’s attention (and dollars)

    on 03.17.2022

    It could be the most expensive Thanksgiving ever—how food brands are responding

    It could be the most expensive Thanksgiving ever—how food brands are responding

    on 11.09.2021

    Consumers may already be tired of holiday marketing, poll shows

    Consumers may already be tired of holiday marketing, poll shows

    on 10.22.2021

    What viewers dislike about streaming TV ads

    What viewers dislike about streaming TV ads

    on 10.21.2021

    Facebook users unlikely to delete app but want brands to pull ads, poll finds

    Facebook users unlikely to delete app but want brands to pull ads, poll finds

    on 10.11.2021

    Consumers more likely to shop with brands that mandate employee vaccination: new poll

    Consumers more likely to shop with brands that mandate employee vaccination: new poll

    on 08.23.2021

    Patriotic marketing won't win over Gen Z: new poll

    Patriotic marketing won't win over Gen Z: new poll

    on 07.02.2021

    How the return of in-store sampling is going over with consumers

    How the return of in-store sampling is going over with consumers

    on 06.09.2021

    Viewers are underwhelmed by shoppable ads, even as networks tout them, according to new poll

    Viewers are underwhelmed by shoppable ads, even as networks tout them, according to new poll

    on 05.24.2021

    Masks, gloves and disinfectants top back-to-school shopping lists

    Masks, gloves and disinfectants top back-to-school shopping lists

    on 07.29.2020

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