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    • Login

    Millennials

    How Harley-Davidson plans to halt its slide using millennial marketing

    How Harley-Davidson plans to halt its slide using millennial marketing

    By Ad Age Studio 30 on 01.29.2020

    How BMW drove mass awareness for its new X2 vehicle by launching on Twitter
    Publishing Partner:

    How BMW drove mass awareness for its new X2 vehicle by launching on Twitter

    By E.J. Samson on 11.13.2019

    No, Gen Z is not killing Star Wars

    No, Gen Z is not killing Star Wars

    By Anthony Crupi on 08.07.2019

    Coors Light’s new ‘Made to Chill’ campaign breaks from its mountainous past

    Coors Light’s new ‘Made to Chill’ campaign breaks from its mountainous past

    By E.J. Schultz on 07.30.2019

    Busch Beer reveals a millennial-themed race car, and (of course) it's millennial pink

    Busch Beer reveals a millennial-themed race car, and (of course) it's millennial pink

    By Ilyse Liffreing on 05.08.2019

    D-to-c products and the new soul of branding

    D-to-c products and the new soul of branding

    By Dipanjan Chatterjee on 04.02.2019

    Packaged goods co-opt the 'natural' revolution

    Packaged goods co-opt the 'natural' revolution

    By Jack Neff on 04.02.2019

    How the beauty industry can keep up with a changing society

    How the beauty industry can keep up with a changing society

    By MaryLee Sachs on 03.28.2019

    MLB hypes plan to cut ad loads; not so fast, say Fox, ESPN

    MLB hypes plan to cut ad loads; not so fast, say Fox, ESPN

    By Anthony Crupi on 03.14.2019

    Sephora ends beauty deal with vlogger after college admissions scandal

    Sephora ends beauty deal with vlogger after college admissions scandal

    By Adrianne Pasquarelli on 03.14.2019

    What The NYT's head of ads thinks about being 'subscription-first'

    What The NYT's head of ads thinks about being 'subscription-first'

    By Brian Braiker on 03.14.2019

    A campaign from Hungary's government evokes a meme, to hilarious effect

    A campaign from Hungary's government evokes a meme, to hilarious effect

    By Orla McCaffrey on 03.13.2019

    Bird? Lime? Jump? Reviewing the various scooter brands at SXSW

    Bird? Lime? Jump? Reviewing the various scooter brands at SXSW

    on 03.12.2019

    A snafu over Elizabeth Warren's Facebook ads. Plus, Sprint trashes AT&T: Tuesday Wake-Up Call

    A snafu over Elizabeth Warren's Facebook ads. Plus, Sprint trashes AT&T: Tuesday Wake-Up Call

    By Angela Doland on 03.12.2019

    Orbitz launches its first TV campaign in nearly a decade

    Orbitz launches its first TV campaign in nearly a decade

    By Olivia Raimonde on 03.11.2019

    SXSW 2019: What's hot ... and what's not

    SXSW 2019: What's hot ... and what's not

    By Ad Age Staff on 03.08.2019

    How Alibaba Group helped transform International Women's Day in China

    How Alibaba Group helped transform International Women's Day in China

    By Ying Mu on 03.08.2019

    Brands emphasize customer experience at Shoptalk

    Brands emphasize customer experience at Shoptalk

    By Adrianne Pasquarelli on 03.07.2019

    Facebook (belatedly) puts the focus on privacy. Plus, the story behind a famous Nike ad: Thursday Wake-Up Call

    Facebook (belatedly) puts the focus on privacy. Plus, the story behind a famous Nike ad: Thursday Wake-Up Call

    By Angela Doland on 03.07.2019

    Cashmere's chief creative officer on what 'multicultural' means in 2019

    Cashmere's chief creative officer on what 'multicultural' means in 2019

    By Brian Braiker on 03.07.2019

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