Privacy Google OKs the use of IP addresses by advertisers, reversing a key ad tech data policy on 12.20.2024 IAB Tech Lab's 2025 digital ad predictions—AI and privacy-enhancing tech take center stage on 12.11.2024 IAB’s 2025 predictions—why commerce media, the creator economy and privacy will have a big year on 11.21.2024 Marketers are playing catch-up with their holiday TV commercial campaigns post-election on 11.15.2024 Google and post-cookie ad tech trends—everything marketers and publishers need to know on 10.30.2024 Google's new ad product conceals brands’ first-party data on 09.12.2024 Apple unveils iPhone 16, touts artificial intelligence features on 09.09.2024 Apple vs. Google—How Safari is bashing Chrome in privacy ad push on 08.19.2024 AI vs. cookies—4 ways tech is enhancing ad relevance and consumer privacy on 08.12.2024 Kidfluencers and labor laws—what brands, agencies and parents need to know on 08.09.2024 How Apple’s new pop-up blocker is a warning to advertisers on 08.09.2024 How the industry is processing Google’s cookie surprise on 07.26.2024 How Google’s cookie test unraveled—and where advertisers go from here on 07.26.2024 4A’s CEO Marla Kaplowitz set to depart on 07.23.2024 Google to keep cookies—what the major reversal means for advertisers on 07.22.2024 Advertisers have an image problem that ANA’s new ethics code seeks to address on 07.18.2024 Publishing Partner: What local TV gets right about data-driven measurement and targeting on 07.02.2024 Ad Age Custom Content Building sustainable supply paths for TV buyers and sellers on 06.13.2024 ANA is launching cross-media measurement with Kantar and Accenture on 06.13.2024 Google’s post-cookie ad tech glitch—recent issue raises industry questions on 05.30.2024 Current page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 …
