Programmatic Privacy watchdog slaps IAB and puts real-time bidding in advertising on notice By Garett Sloane on 10.16.2020 Here's how Walmart is persuading advertisers to hop into its shopping cart By Garett Sloane on 10.15.2020 How brands can work with Twitch as Amazon makes its mark By Garett Sloane on 10.08.2020 Facebook looks within for its CMO, and Walmart's new stores have app appeal: Wednesday's Wake-Up Call 09.30.20 @ 05:06 AM ET Samsung launches self-serve ad platform to take next steps in connected TV 09.30.20 @ 05:00 AM ET Amazon opens Twitch to brands running campaigns through its ad platform 09.11.20 @ 06:00 PM ET TikTok opens marketing partner program to spark innovation in advertising By Garett Sloane on 09.03.2020 Screenvision, Vistar offer movie theater programmatic ad buying for the first time By Ethan Jakob Craft on 09.02.2020 WarnerMedia opens programmatic buying to political advertisers By Jeanine Poggi on 08.26.2020 Google tunes into digital audio with new ad products to aid buying and selling By George P. Slefo on 08.06.2020 With cookies on the way out, brands search for solutions By George P. Slefo on 08.05.2020 Snapchat's mobile ad network runs into Apple privacy policies that will affect the entire industry By Garett Sloane on 07.31.2020 An inside look at the Justice Department's antitrust case against Google By George P. Slefo on 07.29.2020 Hulu launches self-serve ad platform to attract more small businesses By Garett Sloane on 07.15.2020 Opinion: Apple's privacy move throws a proprietary wrench into advertising's collaborative process By Julia Shullman on 06.26.2020 Apple's privacy changes are a 'tectonic' shift for targeting, and Rosapark is called out: Thursday Wake-Up Call 06.25.20 @ 05:52 AM ET Spotify is testing a feature that does away with repetition in audio ads By George P. Slefo on 06.22.2020 Advertisers block 'Black Lives Matter' keywords, while public support for the movement skyrockets: Thursday Wake-Up Call By I-Hsien Sherwood on 06.11.2020 Verizon taps Ampersand, a classic cable ad giant, to bring brands into digital channels By Garett Sloane on 05.05.2020 COVID-19 threatens to accelerate ad tech consolidation in second quarter By George P. Slefo on 04.03.2020 Current page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 …
