Research Nielsen miscount costs TV networks at least $350 million, trade group says on 01.26.2022 Email remains direct marketers' top choice despite social media rise, ANA study finds on 01.24.2022 Walmart mandates RFID tracking for home goods—opening up potential marketing opportunities on 01.21.2022 U.S. advertising employment increased by 2,300 jobs in December on 01.07.2022 Nielsen reveals error in out-of-home TV ratings on 12.22.2021 Tubi giving brands viewers they missed on linear TV on 12.09.2021 Ad industry forecasts predict unprecedented growth in 2022 on 12.06.2021 The worst buzzwords of 2021 on 12.06.2021 U.S. advertising employment rose by 2,900 jobs in November on 12.03.2021 Why the death of the cookie is threatening multi-touch attribution—forcing it to adapt on 12.02.2021 Nielsen will measure individual ads as it overhauls its ratings system on 11.22.2021 ANA picks VideoAmp for cross-media measurement test on 11.01.2021 Halloween marketing by the numbers: Datacenter Weekly on 10.29.2021 Nielsen revenue accelerates despite losing MRC accreditation on 10.28.2021 Nielsen begins rating college sports teams on marketing potential 10.26.21 @ 06:00 AM ET A ‘Squid Game’ star’s phenomenal Instagram engagement boosts Adidas and Louis Vuitton: Datacenter Weekly on 10.15.2021 New cookie workaround uses survey data to target ads on 10.04.2021 Why Chad Bronstein combined cannabis and ad tech to launch Fyllo on 10.04.2021 ViacomCBS adds VideoAmp as Nielsen TV ratings alternative on 09.28.2021 General Mills brand integrations lead to big sales lifts in study 09.24.21 @ 02:33 PM ET Current page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 …
