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    Technology

    Walmart data to be used to personalize connected TV ads

    Walmart data to be used to personalize connected TV ads

    on 03.21.2023

    The top 5 creative campaigns you need to know about right now

    The top 5 creative campaigns you need to know about right now

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    Why Procter & Gamble's in-house media strategy may be difficult for other marketers to follow

    on 02.21.2023

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    on 02.16.2023

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    Super Bowl measurement—how Nielsen, iSpot and Samba numbers diverge

    on 02.15.2023

    See cybersecurity firm CrowdStrike’s first Super Bowl ad

    See cybersecurity firm CrowdStrike’s first Super Bowl ad

    on 02.12.2023

    Google’s Super Bowl commercial shows how its phone fixes the funniest photo mishaps

    Google’s Super Bowl commercial shows how its phone fixes the funniest photo mishaps

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    Advertisers plan to increase investment in influencer marketing

    Advertisers plan to increase investment in influencer marketing

    on 02.07.2023

    Glucose monitoring brand Dexcom returns to the Super Bowl with Nick Jonas

    Glucose monitoring brand Dexcom returns to the Super Bowl with Nick Jonas

    on 02.07.2023

    How Meta, Google and Snap are embracing generative AI in advertising and beyond

    How Meta, Google and Snap are embracing generative AI in advertising and beyond

    on 02.06.2023

    Agency news you need to know this week

    Agency news you need to know this week

    on 02.03.2023

    Unwrapping Google’s ad tech antitrust case—header bidding, Amazon and programmatic markets

    Unwrapping Google’s ad tech antitrust case—header bidding, Amazon and programmatic markets

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    Publicis Groupe's revenue jumped nearly 20% in 2022

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    Avocados From Mexico brings ChatGPT to Super Bowl commercial

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    Unilever and Mindshare test Disney's cookie alternative with Trade Desk

    Unilever and Mindshare test Disney's cookie alternative with Trade Desk

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    Twitter gives brands tools to measure offensive content around ads

    Twitter gives brands tools to measure offensive content around ads

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    Twitter, Meta and other big tech layoffs are hitting DE&I jobs hard

    on 01.24.2023

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