Top media and entertainment predictions for 2025
Ad Age Custom Content

Top media and entertainment predictions for 2025

02.05.25 @ 11:47 AM ET

The 3 skills marketers must have in 2025

The 3 skills marketers must have in 2025

on 01.03.2025

How Joshua Lee helped EDO move from movie marketing to measurement for all advertisers

How Joshua Lee helped EDO move from movie marketing to measurement for all advertisers

on 10.21.2024

Why personalization is a powerful tool for driving action—especially in healthcare
Publishing Partner:

Why personalization is a powerful tool for driving action—especially in healthcare

on 10.14.2024

How bridging the trust gap helps brands drive growth
Publishing Partner:

How bridging the trust gap helps brands drive growth

on 10.08.2024

The path to “data powered” advertising: How to dynamically harness data for results at scale
Publishing Partner:

The path to “data powered” advertising: How to dynamically harness data for results at scale

on 09.10.2024

How brands are battling digital media buying confusion with a new tool

How brands are battling digital media buying confusion with a new tool

on 09.06.2024

How to win as a marketer in the post-Oracle advertising data marketplace
Publishing Partner:

How to win as a marketer in the post-Oracle advertising data marketplace

on 08.07.2024

Major NFL advertiser’s TV ad impressions fall millions short—inside sports’ viewing discrepancies

Major NFL advertiser’s TV ad impressions fall millions short—inside sports’ viewing discrepancies

on 06.27.2024

How contextual AI is rewriting the rules for digital advertising
Publishing Partner:

How contextual AI is rewriting the rules for digital advertising

on 06.26.2024

How to overcome your ad ops capacity crisis: A playbook for automation, AI and data activation
Publishing Partner:

How to overcome your ad ops capacity crisis: A playbook for automation, AI and data activation

05.01.24 @ 08:54 AM ET

Estée Lauder plans to use AI to speed up ad and product development

Estée Lauder plans to use AI to speed up ad and product development

on 04.26.2024

How to bridge the gap between today's CTV opportunities and reality
Publishing Partner:

How to bridge the gap between today's CTV opportunities and reality

on 04.24.2024

How Known's data, insights and AI drive growth for agency and clients alike

How Known's data, insights and AI drive growth for agency and clients alike

on 03.11.2024

Known thrives with data prowess, edgy creative and no-markup pay model

Known thrives with data prowess, edgy creative and no-markup pay model

on 03.11.2024

Building an unbreakable data supply chain in a cookieless world
Ad Age Custom Content

Building an unbreakable data supply chain in a cookieless world

on 01.09.2024

The secret to brand growth—ask your customers what they want
Publishing Partner:

The secret to brand growth—ask your customers what they want

on 11.08.2023

How ad transparency and privacy are the industry’s new table stakes
Publishing Partner:

How ad transparency and privacy are the industry’s new table stakes

on 10.11.2023

VideoAmp laying off 10% of workforce in the latest measurement shakeup

VideoAmp laying off 10% of workforce in the latest measurement shakeup

on 09.14.2023

How data is promising to drive winning EV marketing and sales conversions
Publishing Partner:

How data is promising to drive winning EV marketing and sales conversions

on 07.31.2023