Sports Coors Light is championing NFL legend Tom Flores’ Hall of Fame bid By Ethan Jakob Craft on 01.06.2021 Peloton is shopping for an agency to handle Olympics marketing 12.24.20 @ 10:44 AM ET How 2020 changed the Super Bowl ad game 12.23.20 @ 05:30 AM ET Procter & Gamble alum launches site to crowdfund booster payments for NCAA recruits 12.16.20 @ 09:00 AM ET For virtual draft, NBA sends 30 top prospects the swag to celebrate at home By Ethan Jakob Craft on 11.18.2020 What’s certain about Super Bowl LV: The game must go on 09.10.20 @ 07:00 AM ET Jupiler beer partners with Belgian Pro League soccer to eradicate racism at games By Ethan Jakob Craft on 09.09.2020 Fantasy football leagues and advertisers vie to attract fans—and each other 09.08.20 @ 05:30 AM ET Watch Frito-Lay's celebration of NFL kickoff with a spoof on a Christmas classic 09.03.20 @ 10:00 AM ET Sponsors, teams and leagues get creative to compensate for empty seats By Ann-Christine Diaz and E.J. Schultz on 08.31.2020 Opinion: For this NFL season, marketers need a new promotional playbook By Dan Eisenberg on 08.21.2020 Turner Sports sells out of ad time for NBA's abbreviated regular season restart By Jeanine Poggi on 07.29.2020 DraftKings becomes PGA Tour's first official betting operator 07.28.20 @ 01:49 PM ET NBC doesn't want sports to be overshadowed by streaming services By Jeanine Poggi on 07.28.2020 With sports still on hiatus, athletes become the new streaming stars By Ilyse Liffreing on 05.22.2020 Sports recovery company touted by tennis star Naomi Osaka to air first TV ad in Woods-Mickelson match By Jeanine Poggi on 05.22.2020 NFL schedule release doesn’t ease advertiser concerns By Jeanine Poggi on 05.08.2020 Turner Sports sells out of commercial time in Tiger Woods-Phil Mickelson rematch for COVID-19 relief By Jeanine Poggi on 05.07.2020 Another blow for spring sports as Augusta postpones the Masters 03.13.20 @ 02:37 PM ET March Sadness: NCAA tourney cancellation leaves ad market in limbo 03.13.20 @ 07:02 AM ET Current page 1 Page 2 Page 3 Page 4 Page 5
