All reports
200 Leading National Advertisers 2018 Fact Pack
Ad Age packaged this year's report on top advertisers as a 36-page Fact Pack, giving you quick access to rankings of the biggest U.S. advertisers, top spenders by media, most-advertised brands, market share data and more. Brought to you by Neustar.
36 pages
June 25th, 2018
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Marketing Fact Pack 2018
This is Ad Age's Marketing Fact Pack 2018, our annual guide to marketers, media and agencies.
36 pages
December 18th, 2017
200 Leading National Advertisers 2017 Fact Pack
Rankings of the biggest U.S. advertisers, top spenders by media, most-advertised brands, market share data
36 pages
June 26th, 2017
Marketing Fact Pack 2017
Annual guide to marketers, media and agencies.
36 pages
December 19th, 2016
Ad Blocking Battle
Consumers and Marketers Wrangle Over Future of Digital Ads
15 pages
March 8th, 2016
Viewability Summit
Ad Age brought together agency, media and ad tech execs to discuss how digital advertising can move forward
20 pages
June 16th, 2015
Video 2015: Buying Across Platforms
Your Guide to the Broadcast, Cable, Digital and Mobile Ad Markets
24 pages
March 30th, 2015
Omnichannel Retail
Strategies for a better customer experience
24 pages
September 15th, 2014
Social Media Advertising
The Perils, Promise, Practice and Overwhelming Success of Paid Advertising on Social Networks
35 Pages
November 18th, 2013
How to Integrate Social Media Into Your Marketing Strategy
Best practices for social media management
27 pages, Power Point slides
May 20th, 2013
Building Brands Online 2012
How digital is changing the way all media are bought and sold
50 pages; Power Point slides
October 29th, 2012
Facebook 101: Are You Worth a Like?
Lessons on how to create compelling and fan-earning campaigns on the world's most popular social media platform
35 pages
January 18th, 2012
The Evolution of Facebook Brand Fans
How and Why Users in Six Countries Choose to Interact with Brands on Facebook
24 pages; PowerPoint slides
September 19th, 2011
The Economics of Online Video 2011
Online video and TV content are set to converge on a range of platforms, from Hulu to Google TV. An Ad Age Insights white paper on the contenders for consumers' attention and marketers' dollars.
28 pages; PowerPoint Slides
February 14th, 2011
Building Brands Online
Building Brands Online white paper, Interactive Branding: Best Practices in a Direct Response Driven Media
28 pages
October 10th, 2010
Shiny New Things
What Digital Adopters Want, How to Reach Them, and Why Every Marketer Should Pay Attention
20 pages
March 15th, 2010
