Budweiser champions American resiliency in “A Clydesdale’s Journey.” The final-quarter spot follows a Clydesdale that is nursed back to health by a vet and stableman after it suffers a leg injury. A yellow Lab supplies moral support for his wounded friend.
At the end of the spot, “In the home of the brave, down never means out” appears on screen while a rendition of the National Anthem from musician Gary Clark Jr. plays.
Academy award-winner Chloé Zhao directed the 30-second spot out of VaynerMedia.
Brand: Budweiser
Agency: VaynerMedia
Quarter Aired: 4
Super Bowl: LVI
Year: 2022