In “A Quick & Easy Shave,” Gillette showcases one of its newest products, GilletteLabs with Exfoliating Bar. The commercial, which features CGI animation that brings various objects in a man’s bathroom to life, ends with an announcer’s promise of “a shave as quick and easy as washing your face.”
The second-quarter commercial marked Gilette’s return to the Super Bowl after a 26-year-absence.
Directed by Martin Krejci, “A Quick & Easy Shave” was produced by Grey, which also partnered with Pringles for its Super Bowl LVI ad.
Quarter Aired: 2
Super Bowl: LVI