State Farm’s star-studded Super Bowl spot features a variety of celebrities on set to film the next State Farm ad. Kansas City Chiefs quarterback Patrick Mahomes (who played in the Super Bowl) and Green Bay Packers quarterback Aaron Rodgers lament on how different they look from their body doubles (Mahomes’ double is Paul Rudd). Finally, viewers are introduced to Jake from State Farm’s body double, who happens to be Grammy-winning recording artist Drake.
Rodgers and Mahomes have both appeared in previous State Farm commercials, while Rudd and Drake made their first appearances.
The 30-second commercial was State Farm’s first Super Bowl ad. In 2020, State Farm ran a spot that introduced a new version of brand spokesman Jake during the Super Bowl pre-show.
Brand: State Farm
Agency: The Marketing Arm
Quarter Aired: Q1
Super Bowl: LV