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Volkswagen CMO Jochen Sengpiehl on leading the biggest transformation in the history of the automotive industry
Ad Age’s Josh Golden sits down with Volkswagen CMO Jochen Sengpiehl to discuss the automaker’s pivotal transformation—the largest the automotive industry has ever seen—to usher in a new era of e-mobility and digitization marked by boldness and authenticity.
A custom video made possible by Volkswagen.