Ad Age Next: Now What?
By Brad Jakeman, Former President PepsiCo Global Beverage Group and E.J. Schultz, Ad Age | January 22, 2018
Brad Jakeman, the outspoken outgoing President of PepsiCo’s Global Beverage Group, tells Ad Age Chicago Bureau Chief E.J. Schultz what’s missing in marketing even after the arrival of artificial intelligence, treasure troves of data and hundreds of ways to target audiences—and how the industry can move forward.
Ad Age Next 2017 Videos
Newest Videos
Ad Age Custom Content
Ad Age Custom Content

Facebook’s Beau Avril on what to expect from the $30 billion shift from traditional TV advertising to OTT
Ad Age Custom Content
Ad Age Custom Content

Facebook’s Beau Avril on what to expect from the $30 billion shift from traditional TV advertising to OTT
Ad Age Custom Content
Ad Age Custom Content
