Bud Light - Lighthouse
Complimented for building a house out of empty Bud Light cans, a man sets the record straight. (“Oh, here we go,” says a friend, participating in Super Bowl XLIV’s rollout of the “Here we go” slogan for Bud Light.)
“Lighthouse,” created by St. Louis-based Cannonball, an independent agency, took third place on USA Today’s Super Bowl Ad Meter in 2010.
Director Mike Bigelow. Creative director: Mike Binnette. Associate creative directors: Joe Bishop, Brian Fauss. Editor: John Devries
BRAND: Bud Light
QUARTER AIRED: Q1