Bud Light - Stranded

February 07, 2010 | :45

On Super Bowl Sunday in 2010, ABC’s “Lost” had just begun its final season, and fans were in a frenzy to learn the secrets of the island. “Stranded” is a light spoof of the show, setting up, as Bud Light spots often do, a choice between something desirable in the real world -- such as rescue after a plane crash -- and drinking a bunch of Bud Light. (“Here we go,” says the plane’s captain. That’s the new Bud Light tag line.)

Director: Craig Gillespie. Production company: MJZ. Director of photography: Janusz Kaminski. Executive producer: David Zander. Line producer: Martha Davis. Casting director: Cathi Carlton.

Agency: Cannonball. Creative director: Steve Hunt. Creative director/art director: Mike Binnette. Copywriter: Brian Fauss. Producer: Johnny Chambers. Editor: Griff Henderson. Editing: School Editing. 

VFX: AXYZ FX. VFX supervisor: David Giles. Executive producer: Irene Payne.

Editorial: School Editing. Editor: Griff Henderson. Music/sound design/audio post: Pirate.

Send credit info to [email protected].
  • BrandBud Light
  • Year2010
  • AgencyCannonball
  • Superbowl #XLIV
  • Quarter airedQ2