A taste of “Ocean’s Eleven," but with a beetle required to “open happiness.” This charming Coca-Cola spot shows that even the most diverse class of life on Earth wants a taste. Wieden & Kennedy and production company Psyop took won the Outstanding Commercial category for "Heist" at the 2009 Creative Arts Emmys.
For another example of wordless, CGI magic from Coca-Cola and Wieden, watch "Siege" from Super Bowl XLV in 2011.
Directors: Todd Mueller and Kylie Matulick. Production company: Psyop.
Creative directors: Hal Curtis and Sheena Brady. Art directors: James Moslander and Lee Jenings. Copywriter: Marc D’Avignon. Senior agency producer: Matt Hunnicutt.
AGENCY: Wieden & Kennedy
QUARTER AIRED: Q3