Drivers for Pepsi and Coke flirt with the forbidden in this well-told vignette by BBDO New York, a story of soda-war temptation and betrayal that pays off well enough for Pepsi to try it again the next year ("Security Camera") and for Pepsi Max to borrow the notion in 2012 ("Check Out").
Director: Joe Pytka, who would revist the theme in the 1996 Super Bowl with "Security Camera."
BRAND: Pepsi
YEAR: 1995
AGENCY: BBDO
SUPERBOWL: XXIX