Pepsi - Halftime Touches Down
Pepsi winds up the audience ahead of its halftime show, which in 2015 featured Katy Perry, with special effects that manage to make a football stadium evocative of "Close Encounters of the Third Kind."
Director: Ben West; Production Company: Framestore; Producer: Skot Bright; VFX Producer: James Alexander; VFX Supervisor: Chris Eckardt.
BRAND: Pepsi-Cola
YEAR: 2015
AGENCY: Mekanism
SUPERBOWL: XLIX
QUARTER AIRED: Halftime
2015: Super Bowl XLIX
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