Visa's second ad of Super Bowl XXXV eschews product benefits in favor of a jokey narrative that might, in the end, remind viewers how fun it can be to buy things.

The commercial accompanied "Bunny Love" for Visa's Check Card in the 2001 game. BBDO created both spots.

BRAND: Visa

YEAR: 2001

AGENCY: BBDO

SUPERBOWL: XXXV