Weight Watchers - All You Can Eat
February 01, 2015

Weight Watchers and Wieden & Kennedy preserved the mystique of its Super Bowl ad, declining to disclose details early, then lustily embraced the challenge of selling weight loss during a national snackathon, harshing on food marketing in the process.

BRAND: Weight Watchers

YEAR: 2015

AGENCY: Wieden & Kennedy

SUPERBOWL: XLIX

QUARTER AIRED: Q2

2015: Super Bowl XLIX

BMW - Newfangled Idea

Carnival - Return to the Sea

Snickers - Very Brady

Always - Like a Girl

T-Mobile - KimsDataStash

Lexus - RC Illusion

Toyota - How Great I Am

TurboTax - Boston Tea Party

Skittles - Settle It

Budweiser - Lost Dog

Avocados From Mexico - First Draft Ever

Coca-Cola - Download Happiness

Discover - Surprise

Fiat - Blue Pill

Doritos - Middle Seat

GoDaddy - Working

McDonald's - Pay With Lovin'

Nationwide - Boy

Nationwide - Invisible

Nissan - With Dad

No More - Listen

Pepsi - Halftime Touches Down

Skechers - The Hall

Squarespace - Om - Dreaming With Jeff

Toyota - My Bold Dad

Lexus - Make Some Noise

Microsoft - Braylon

Dove Men - Real Strength

WeatherTech - America at Work

Dodge - Wisdom

Budweiser - Brewed the Hard Way

Jeep - Beautiful Lands

Kia - The Perfect Getaway

Sprint - Apology

T-Mobile - One-Upped

Clash of Clans - Revenge

Jublia - Tackle It

Bud Light - Real Life Pac-Man

Mercedes-Benz - Fable

Doritos - When Pigs Fly

Loctite - Positive Feelings

Victoria's Secret - Let the Real Games Begin

Heroes Charge - Mountain Throws

Wix.com - It's That Easy

Mophie - All Powerless

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