Why programmatic out-of-home is a smart buy for any media budget
As out-of-home technology expands, programmatic DOOH has become a smart buy for brands across ad categories including finance, e-commerce, sports…
About
Vistar Media is the leading global provider of programmatic technology for digital out-of-home, bringing enterprise-grade software that was purpose-built for the unique requirements of digital signage. Vistar provides a global demand-side platform (DSP) for buyers to activate data-driven programmatic campaigns and a supply-side platform (SSP) to connect signage operators to digital revenue. Vistar also powers some of the world’s most advanced signage networks with device and content management software (Cortex) and ad serving technology. Vistar was founded in 2012 and is headquartered in New York City. For more information, visit www.vistarmedia.com.
