How economic uncertainty leads to innovation and opportunity

This comprehensive white paper from Quad is an in-depth look at what lessons marketers can learn from how brands successfully reacted to the disruptions of this era, as they strategize to confront the challenges ahead. Quad (NYSE: QUAD) is a global marketing experience company that helps brands reimagine their marketing to be more streamlined, impactful, flexible, and frictionless. Quad’s strategic priorities are powered by three key competitive advantages that include integrated marketing platform excellence, innovation, and culture and social purpose. The company’s integrated marketing platform is powered by a set of core disciplines including business strategy, insights and analytics, technology solutions, managed services, agency and studio solutions, media, print, in-store, and packaging. Serving over 4,600 clients, Quad has more than 15,000 people working in 14 countries around the world. Please visit quad.com for more information.