Agencies
For Apple, Marketing Is a Whole New Game
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Apple's campaign starring a 'Genius' from its stores didn't live up to the marketer's usual efforts.
By:
Ann-Christine Diaz
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By:
Maureen Morrison
June 09, 2014 12:00 PM
Featured Stories
Brand Marketing
Progressive CMO Remi Kent is leaving the insurer
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Kent joined the insurance brand in 2021 after working at 3M.
AP
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Adrianne Pasquarelli
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Jack Neff
Social Media
Duolingo deletes its TikTok and Instagram posts amid AI backlash
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Gillian Follett
Retail
15 retail media executives advertisers should know
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Introducing Ad Age’s Tech Power List 2025
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By:
Garett Sloane