Brand Marketing

The Anatomy of a Global B2B Campaign

Lauren Flaherty, CA Technologies' CMO. (CA Technologies)
DN
By:
Drew Neisser
May 17, 2017 03:00 PM

Featured Stories

TV Upfront
YouTube Brandcast stars MrBeast and other creators
TV Upfront

This year, YouTube’s message was a little different at its Brandcast event.

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YouTube Brandcast stars MrBeast and other creators
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Why brand misinformation is on the rise in the AI era—and how marketers should fight it
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Adrianne Pasquarelli
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What the new China tariff flip-flop means for brands
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Inside Superside’s pitch deck for building brand AI models
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