Brand Marketing

Dairy Industry Ready to Remind Us Just How Much We Love It

(Innovation Center for U.S. Dairy.)
JW
By:
Jessica Wohl
May 15, 2017 10:00 AM

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TV Upfront
What media buyers really thought of 2025 TV upfronts—winners, losers, celebrities and TV’s identity crisis
TV Upfront

To gauge which TV upfronts week presenters stand out as haggling kicks off, Ad Age surveyed 13 media buyers on their top takeaways from the week.

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What media buyers really thought of 2025 TV upfronts—winners, losers, celebrities and TV’s identity crisis
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Measurement glossary—what marketers and agencies need to know
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