Lowdown: See Misty Copeland's Newest Ad

July 27, 2016 08:15 PM

The Lowdown is Ad Age's weekly look at news nuggets from across the world of marketing, including trends, campaign tidbits, executive comings and goings and more.

Featured Stories

Brand Marketing

How brands can get a Met Gala boost, despite this year’s tough economic backdrop

Brand Marketing

The Met Gala is an opportunity for brands to build buzz, but only if they are careful and consider the event's theme.

By:

Adrianne Pasquarelli

How brands can get a Met Gala boost, despite this year’s tough economic backdrop

Possible Conference

How Flau’jae Johnson is approaching NIL deals and elevating her personal brand

Marketing winners and losers of the week

R/GA launches AI SEO tool for brands as traditional search continues to be disrupted

Agencies

By:

Brian Bonilla

R/GA launches AI SEO tool for brands as traditional search continues to be disrupted

Latest News

Agency news you need to know this week

Toyota, McDonald’s and dozens of other brands are doing Asian American advertising right

Why brands need to build culture, not interrupt it

How ChatGPT’s shopping update gives brands a boost in the AI chatbot

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See More in Brand Marketing

Marketing winners and losers of the week

How brands can get a Met Gala boost, despite this year’s tough economic backdrop

EV startup Rivian begins its first big marketing push—behind the campaign

Toyota, McDonald’s and dozens of other brands are doing Asian American advertising right

Staying current is easy with newsletters delivered straight to your inbox.