Hapa Sushi in Colorado isn't new to pro-weed advertising. Back in 2009, the restaurant, along with agency TDA Boulder, introduced a series of ads aimed at medical marijuana patients that featured a map showing the dispensaries in Denver and Colorado.
Now that pot has been legalized for recreational use in the state, the pro-weed Boulder chain is back with a new campaign that's a little more direct. It includes ads like the ones seen here that will run in local newspapers in Denver and Boulder, as well as a "pairing menu" and table placards that feature the kind of conversation it hopes you'll have under the influence at the restaurant.
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