Leading National Advertisers Index

Ad Age's annual ranking of the largest U.S. advertising spenders. The LNA report has appeared in Ad Age print editions and in expanded form online. Beginning in 2024, the report is available exclusively online. Ad Age published the first LNA report in 1956. See bottom of this page for links to historic spending on Megabrands (most-advertised U.S. brands) and U.S. ad spending data from McCann Erickson's Bob Coen. 2024 edition Ranked by Total U.S. Ad Spending in 2023 2023 edition Ranked by Total U.S. Ad Spending in 2022 2022 edition Ranked by Total U.S. Ad Spending in 2021 2021 edition Ranked by Total U.S. Ad Spending in 2020 2020 edition Ranked by Total U.S. Ad Spending in 2019 2019 edition Ranked by Total U.S. Ad Spending in 2018 2018 edition Ranked by Total U.S. Ad Spending in 2017 2017 edition Ranked by Total U.S. Ad Spending in 2016 2016 edition Ranked by Total U.S. Ad Spending in 2015 2015 edition Ranked by Total U.S. Ad Spending in 2014 2014 edition Ranked by Total U.S. Ad Spending in 2013 2013 edition Ranked by Total U.S. Ad Spending in 2012 2012 edition Ranked by Total U.S. Ad Spending in 2011 2011 edition Ranked by Total U.S. Ad Spending in 2010 2010 edition Ranked by Total U.S. Ad Spending in 2009 2009 edition Ranked by Total U.S. Ad Spending in 2008 2008 edition Ranked by Total U.S. Ad Spending in 2007 2007 edition Ranked by Total U.S. Ad Spending in 2006 2006 edition Ranked by Total U.S. Ad Spending in 2005 2005 edition Ranked by Total U.S. Ad Spending in 2004 2004 edition Ranked by Total U.S. Ad Spending in 2003 2003 edition Ranked by Total U.S. Ad Spending in 2002 2002 edition Ranked by Total U.S. Ad Spending in 2001 2001 edition Ranked by Total U.S. Ad Spending in 2000 2000 edition Ranked by Total U.S. Ad Spending in 1999 1999 edition Ranked by Total U.S. Ad Spending in 1998 1998 edition Ranked by Total U.S. Ad Spending in 1997 1997 edition Ranked by Total U.S. Ad Spending in 1996 MegabrandsTop 200 Brands ranked by measured U.S. media spending. [See 100 Leading National Advertisers for Megabrands rankings after 2007.] Top 200 Megabrands By measured media spending in 2007Megabrands 2006 Megabrands 2005 Megabrands 2004 Megabrands 2003 Megabrands 2002 Megabrands 2001 Megabrands 2000 Megabrands 1999 Megabrands 1998 Megabrands 1997 Coen's Annual Spending Totals 2002 U.S. Advertising Volume (Coen/McCann-Erickson) 2001 U.S. Advertising Volume (Coen/McCann-Erickson) 2000 U.S. Advertising Volume (Coen/McCann-Erickson) 1999 U.S. Advertising Volume (Coen/McCann-Erickson) 1998 U.S. Advertising Volume (Coen/McCann-Erickson) 1997 U.S. Advertising Volume (Coen/McCann-Erickson)

Leading National Advertisers Index

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