Technology

Carolyn Everson's Facebook Brand Safety Manifesto, Translated

Carolyn Everson issued a brand safety message at Dmexco today (Nathan Skid for Advertising Age)
September 13, 2017 07:37 PM

Carolyn Everson, is on a mission to make Facebook safe for brands. Everson, the Facebook vp of global marketing solutions, has made the twin issues of transparency and brand safety a cornerstone of her talks with the advertising world for much of the past year.

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