Technology

Facebook to Stream Live Champions League Soccer Deal With Fox

June 27, 2017 03:11 PM

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TV & Streaming
HBO Max rebrand reveals a marketing playbook for disruptive strategy

Marketing leaders weigh in on what brands can learn from HBO Max's rebrand rollout, from establishing conversation with consumers to how to handle potentially disruptive news.

PH
By:
Parker Herren
HBO Max rebrand reveals a marketing playbook for disruptive strategy
Travel
Summer travel marketing—how brands are changing tactics in an uncertain economy
AP
By:
Adrianne Pasquarelli
Summer travel marketing—how brands are changing tactics in an uncertain economy
TV Upfront
What media buyers really thought of 2025 TV upfronts—winners, losers, celebrities and TV’s identity crisis
PH
By:
Parker Herren
What media buyers really thought of 2025 TV upfronts—winners, losers, celebrities and TV’s identity crisis
All Access Exclusive
Brand Marketing
20 brands catching Gen Z’s attention right now
EW
By:
Erika Wheless
20 brands catching Gen Z’s attention right now
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