Technology

Instagram Brings Ad Campaigns More Focus With New Analytic Tools

Instagram's new tools give brands a clearer look at their accounts
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By:
Tim Peterson
August 21, 2014 06:23 PM

Featured Stories

Measurement
Measurement glossary—what marketers and agencies need to know
Measurement

Definitions and details on everything from impression to conversion, with all the ratings, working and non-working media in between.

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By:
Jack Neff
Measurement glossary—what marketers and agencies need to know
TV Upfront
What media buyers really thought of 2025 TV upfronts—winners and losers, best celebrities and TV’s identity crisis
TV Upfront
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By:
Parker Herren
What media buyers really thought of 2025 TV upfronts—winners and losers, best celebrities and TV’s identity crisis
AI
Why Perplexity is serving brand promos in its paid AI search platform
AI
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By:
Asa Hiken
Why Perplexity is serving brand promos in its paid AI search platform
Marketer's Brief
How Surfside is riding the vodka tea wave
Marketer's Brief
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By:
Jon Springer
How Surfside is riding the vodka tea wave