Technology
Marketers Need 'Identity Graphs,' but Are They as Accurate as Advertised?
Gift Article
Share
Expand
OMD's Julie Fleischer and Neustar's Steven Wolfe Pereira discuss identity graphs at OmniDigital in Chicago on Wednesday
(Provided by AdExchanger)
By:
George P. Slefo
September 12, 2016 05:00 PM
Featured Stories
Cannes Lions
AI becomes a Cannes co-pilot for agencies
Agency execs are using AI for travel, new business and awards submissions.
BB
By:
Brian Bonilla
Agency Brief
Agency Brief: Dentsu X, Horizon Media, The Community and more
EL
By:
Ewan Larkin
Cannes Lions
How to survive Cannes Lions—veteran ad execs share their top tips for first-timers
GF
By:
Gillian Follett
Winners and losers
Marketing winners and losers of the week
AP
By:
Adrianne Pasquarelli
|
ES
By:
E.J. Schultz