ABC Extends 'The Bachelor' With Spin-Off Series on Cable's Freeform
Lauren Bushnell and Ben Higgins, who agreed to marry in the finale of last season's 'Bachelor,' are getting a new series on ABC sibling Freeform. (ABC/Rick Rowell)
Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships.