Advertising News
O, No! Overstock Backs Off O.co Name Change
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By:
Beth Snyder Bulik
November 14, 2011 05:00 AM
Featured Stories
Accounts in Review
Taco Bell adds Quality Meats to its creative roster
Taco Bell also works with Deutsch, Biite, The Community and Edelman.
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Erika Wheless
Creative Agencies
Rethink makes 18 creative hires across its North American offices
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Tim Nudd
Amazon
How Amazon’s AI ad campaign tools are being used by brands to test new ad targeting
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Garett Sloane
Media
Why Prudential’s head of paid media can’t wait for AI agents to handle measurement
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By:
Brandon Doerrer
