Olympics

As Olympics Ratings Defy Expectations, NBC Frees Up Rainy-Day Ad Inventory

Gold medalist Chloe Kim of the United States celebrates winning the Snowboard Ladies' Halfpipe Final on day four of the PyeongChang 2018 Winter Olympic Games on Tuesday in PyeongChang. (David Ramos/Getty Images)
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By:
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February 14, 2018 02:12 AM

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