George Slefo

YouTube Expands, Tweaks TrueView Video Ads

YouTube Expands, Tweaks TrueView Video Ads

07.21.16 @ 10:42 AM EDT

Google Can Now Deliver Native Ads Programmatically

Google Can Now Deliver Native Ads Programmatically

07.19.16 @ 11:45 AM EDT

NBA Will Create Two Original Shows for Twitter to Live-Stream

NBA Will Create Two Original Shows for Twitter to Live-Stream

07.19.16 @ 10:33 AM EDT

Watson Yields Big Programmatic Returns for IBM

Watson Yields Big Programmatic Returns for IBM

07.19.16 @ 7:00 AM EDT

In What May Be Yahoo's Final Earnings Call, No Update on Sale Effort

In What May Be Yahoo's Final Earnings Call, No Update on Sale Effort

07.18.16 @ 6:20 PM EDT

Twitter to Live-Stream Bloomberg TV Shows, Share Ad Revenue

Twitter to Live-Stream Bloomberg TV Shows, Share Ad Revenue

07.12.16 @ 9:54 AM EDT

Senators Take Aim Against Ad Fraud, Ask FTC for Answers

Senators Take Aim Against Ad Fraud, Ask FTC for Answers

07.11.16 @ 1:12 PM EDT

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Pinterest Updates Strategy, Looks to Scale Search and Audience Based Buying

Pinterest Updates Strategy, Looks to Scale Search and Audience Based Buying

07.05.16 @ 7:00 AM EDT

IAB Study Praises Mobile Ad Format

IAB Study Praises Mobile Ad Format

06.30.16 @ 7:00 AM EDT

Media Ratings Council Accredits First Company to Fight 'Sophisticated' Ad Fraud

Media Ratings Council Accredits First Company to Fight 'Sophisticated' Ad Fraud

06.29.16 @ 7:00 AM EDT

LinkedIn Starts Selling Ads Programmatically as Its Display Business Dwindles

LinkedIn Starts Selling Ads Programmatically as Its Display Business Dwindles

06.28.16 @ 8:00 AM EDT

Yahoo Promotes a New Content Studio to Marketers at Cannes

Yahoo Promotes a New Content Studio to Marketers at Cannes

06.20.16 @ 6:00 AM EDT

Google Goes Green, Changes Color of Ad Tags

Google Goes Green, Changes Color of Ad Tags

06.16.16 @ 1:15 PM EDT

After a Damaging App Scam, Twitter's MoPub Hires Ad-Fraud Fighter Forensiq

After a Damaging App Scam, Twitter's MoPub Hires Ad-Fraud Fighter Forensiq

06.16.16 @ 12:02 PM EDT