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George Slefo

Google Profits Drop $2.7B on the Back of EU Fine, While Brand Safety Has Zero Impact

Google Profits Drop $2.7B on the Back of EU Fine, While Brand Safety Has Zero Impact

07.24.17 @ 6:43 PM EDT

Google Launches Ad Campaign #OnGoogleMaps

Google Launches Ad Campaign #OnGoogleMaps

07.20.17 @ 12:29 PM EDT

'Ad Tech Armageddon:' Sizmek Acquires Rocket Fuel In $145m Deal

'Ad Tech Armageddon:' Sizmek Acquires Rocket Fuel In $145m Deal

07.18.17 @ 12:13 PM EDT

Rubicon Makes a $38M Buy to Fix Header Bidding's Unspoken Problem

Rubicon Makes a $38M Buy to Fix Header Bidding's Unspoken Problem

07.17.17 @ 6:00 AM EDT

Agency Acquisitions In 2017: Domino's Pizza 1, Publicis 0

Agency Acquisitions In 2017: Domino's Pizza 1, Publicis 0

07.13.17 @ 1:50 PM EDT

Google's Answer to Header Bidding Runs Into Headwinds

Google's Answer to Header Bidding Runs Into Headwinds

07.13.17 @ 12:03 PM EDT

Hack: Publishers Game Facebook By Posting Pictures As 'Videos'

Hack: Publishers Game Facebook By Posting Pictures As 'Videos'

07.07.17 @ 3:11 PM EDT

The Man Behind Marcel, Publicis Groupe's New AI Platform, Expected the Skeptics

The Man Behind Marcel, Publicis Groupe's New AI Platform, Expected the Skeptics

06.26.17 @ 12:01 AM EDT

Virgin Mobile Throws in With Apple, Offers a Year's Service for $1. iPhones Only.

Virgin Mobile Throws in With Apple, Offers a Year's Service for $1. iPhones Only.

06.21.17 @ 11:21 AM EDT

Comcast Says Marketers Can Make TV Ad Buys With Blockchain Tech

Comcast Says Marketers Can Make TV Ad Buys With Blockchain Tech

06.20.17 @ 12:00 AM EDT

Strength in Numbers: Publishers Team Up in Fight Against Google and Facebook

Strength in Numbers: Publishers Team Up in Fight Against Google and Facebook

06.19.17 @ 12:01 AM EDT

Here's What Happens When Mary Meeker Puts You In Her Report

Here's What Happens When Mary Meeker Puts You In Her Report

06.15.17 @ 7:00 AM EDT

Tech Duopoly Doubles Down at Cannes

Tech Duopoly Doubles Down at Cannes

06.12.17 @ 7:00 AM EDT

WaPo Is Testing Audio Articles With Amazon Tech

WaPo Is Testing Audio Articles With Amazon Tech

06.09.17 @ 12:45 PM EDT